Prosperando
The Flores family’s wine brand, from Napa Valley. The store runs on Shopify with their web team. I handle how it looks: the photos, the color, the family’s story and the posts.

What changed
The store went public in October 2026 with all eight wines for sale, and it now looks like one brand from the first photo to the last chapter. Its Instagram went from no posts at the end of August to a real feed, in English and Spanish.
The first screen, before and after
Before, the site opened on a dark dusk shot. Now it opens on the vines in full color, under the family’s crest.


What I do for them
- The look
- I regraded the photos on the site to one look and added new ones.
- The story
- Seven chapters on the Flores family, told in photos from my shoots and the family’s archive.
- The bottles
- Bottle photos for the site and the posts.
- The posts
- Its first nine Instagram posts, in English and Spanish, and videos of Leo and his family.
- The events
- Photos and video of its invite-only lunch, October 2026.
Shot for Prosperando
Want this for your business? I’ll write back myself.
eljordp@gmail.com


